Ari Stiles is the Print Manager for Smashing. When she isn’t thinking through projects and organizing all the little details, she likes brainstorming with her … More about Ari ↬
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Patrick Brosset is a product manager on the Edge web platform team at Microsoft and has previously worked at Mozilla. He has more than 20 years of experience … More about Patrick ↬
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Paul is a leader in conversion rate optimisation and user experience design thinking. He has over 25 years experience working with clients such as Doctors … More about Paul ↬
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Victor Yocco, PhD, has over a decade of experience as a UX researcher and research director. He is currently affiliated with Allelo Design and is taking on … More about Victor ↬
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Ari Stiles is the Print Manager for Smashing. When she isn’t thinking through projects and organizing all the little details, she likes brainstorming with her … More about Ari ↬
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YouTube is the second-largest search engine, where users spend roughly 50 minutes daily (and growing).
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In October 2025, ChatGPT had more than 800 million weekly users; yet, most analytics dashboards don’t even list it as a traffic source.
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